What with all the developments in the internet technology, being a noted site is a requirement to stay in the competition. And getting noticed is no little thing, mind you! This is the reason that SEO’s have come into existence in the 20th century. Web 2.0 has provided a better technique to getting noted i.e. Linkwheels. In its true essence, link wheeling is nothing but forming a chain of links that all finally take you to the destination sites.
This process is done with respect to a keyword which the creator thinks best describes the site. Initially, link wheeling used to be only a single tier process, one site linked to another all directly linked to the site in question. But later, as the search engines got to identify the links, they have been made more complicated. Mostly a 6 tier link is used connect to a object site. This makes it difficult for the search engines to recognise it.
Moreover, along with link wheels, unique and catching content is a necessity. People only go with your links if the articles with the links are interesting enough. There must be a flow of thought in all the articles so it attracts the attention of the reader and urges him to pursue the other links.
Links may be place in various websites like social networking sites, blogs, media like videos, press releases etc. Though link wheel alone do not help one to improve their search engine optimisation, they sure do help in the process, thereby speeding up in the process of recognition.